From real estate news site Inman.com: Boomers, Gen Xers and Millennials: use the right rich media to reach your ideal buyer

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Highlights from the sponsored content article about new Zillow 3D Home App:

  • 88% of Millennials, 79% of Gen-Xers and 70% of Boomers say they value online resources while shopping for a home
  • Videos and 3D tours catch the attention of younger buyers: 45% of Millennials stating that live virtual tours are important and 42% of Millennial buyers saying they value 3D tours, panoramas, and other media

Full article here: Boomers, Gen Xers and Millennials: use the right rich media to reach your ideal buyer - Inman